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News Report of EICC Global Innovation Webinar Series(1)--February 2021

Updated: Jun 8, 2021

New Normal and Rethinking:


Global Innovation Webinar Series Officially Launched

On the 26th February 2021, the inaugural Global Innovation Webinar Series was officially launched with over 50 participants from over 10 countries around the world. This Webinar Series has been co-organised by United Nation Academic Impact (UNAI), Research Centre for Technological Innovation (RCTI), Tsinghua University and China Association for Management of Technology (CAMOT) and hosted by ELITE Innovation College Cambridge (EICC), United Kingdom.

The main goal of this Webinar series is to explore the new normal and rethinking of the global innovation trends, opportunities and challenges during and in the post COVID-19 era, inspire strategic thinking, provide a platform and explore appropriate modes of embracing innovation and sustainability, strategic alliances between governments, universities and global firms, international trade, technology transfer and knowledge sharing globally. The intent is to provoke creative and innovative ideas, by bringing together various stakeholders. The intellectual lens will rotate around addressing global issues through global innovation for peace, dignity and equality in a healthy planet.

First, Prof Richard Li-Hua, as General Convenor of the Webinar opened the session by welcoming guests and keynote speakers as well as participants from countries, including China, UK, France, Slovenia, Portugal, USA, Singapore, Australia, US, and Canada to share the fresh ideas and perspectives on global trends and issues for international collaboration in the GHE and the global economy with a sub-theme of Social Justice in alignment with UN’s mission in this month.

Professor Richard Li-Hua

“What is happening in the world is an unprecedented change with the nature of “breaking the game” and “setting the game” that has not occurred in the past 100 years. The key question is whether we will cope with Covid-19 passively or face it pro-actively? We launched EICC during the pandemic in 2020, which reframes “Oxbridge Model” and offers holistic education through technology enhanced learning. ELITE carries impact and significant connotation. ELITE is an acronym of e-learning of innovation, technology and entrepreneurship within an O2O Innovation University in the global higher education. With our forward-looking global vision and strong features we are well positioned in the global higher education in the 21st century. We look forward to working together with global partners.” Professor Li-Hua expressed as a starting point.

Mr Ramu Damodaran, Chief of UNAI gave his remarks and reflected his personal and professional relationship with Professor Richard Li-Hua in the last 15 years. He still remembered his first meeting with Richard when he first joined CAMOT Conference back to 2008 in Beijing. “UNAI now has 1500 members around the world, what we are particularly proud of is that the principles that we based at Academic Impact later in 2015 become what become now known as ‘sustainable development goals (SDG)’ in the UN, each one of the goals is dependent upon education, each of this goal is through appropriate and considerable management of technology. It is great to see that Richard bring technology management not only to the GHE, but also to the theme of today’s conference, which is social justice. It is now the era of reflection, open-minded and forward looking. I am pleased to see Richard organised this particular webinar series which allows us to reflect the last 12 months in term of rethinking about education, social justice and the role of technology and innovation with global solidarity.”

Mr Ramu Damodaran

Professor Chen Jin, Director of RCTI, Tsinghua University provided an overview of the latest development of technological innovation in China, particularly emphasising the role of online technology and platform in supporting people’s health and life and how technology resolved poverty in China. “we should note that innovation is not just for high-tech firms and developed countries, but also adopted for less developed regions. We should balance technical and non-technical aspect of innovation”. “RCTI has been working with CAMOT in the last 10 years, and we would like to continue working together with CAMOT and UNAI on this Series for the promotion of the theory of China Embracing Innovation. Richard is a scholar with a global vision who understands the integration between west and east management theories and philosophies. He has profound study between ancient Chinese philosophy and the issues in modern China. He regarded highly the wisdom of Zhangzai, the great philosopher in Northern Song Dynasty – hatred in the end leads to reconciliation. He developed the theory of embracing innovation, known as innovation for peace, which resolves the paradoxes of China’s rise. Let the world understand China’s peaceful rise is quite important. Many congratulations to the webinar.” Professor Chen highlighted.

Professor Chen Jin

Mr Jonas Wilcks, Young Associate from OECD gave his remarks. He said: “As a young professional I engaged on the daily basis of this issue I have also noted a lot of opportunities created in the past 12 months. Social justice is a very important topic we need to include the inclusiveness, innovation and global higher education. From OECD perspective for instance the issues of vaccination cannot be simply regarded from the health perspective or an economic perspective it should be regarded in the wider context taking into account of the human beings and the equalities. We need to seek for adaptation to the new situation and the new normal and to bring everyone together to work together on the social justice issues.”

Mr Jonas Wilcks

Dr Padmini Murthy, Global Health Director at the New York Medical College said “I am so pleased to join this webinar and share my views and accounts on social justice and innovation. If you do not think outside the box you cannot come up with an idea that works. Globalisation is about connecting people from all over the world it it's about connection with positive destruction.”

Dr Padmini Murthy

Prof Mauits Van Rooijen, President of Global University System (GUS) gave his remarks: “GUS has been operating in the world with 25 universities in a very innovative system, the first such operates in the global context. From GHE context, we are looking for a building of the full ecosystem of the higher education at the global level at the heart of the global village. We're not looking at the trees but also looking at the whole forest of the whole higher education”. In addressing the challenges, he said: “Looking at GHE, I have to say that we actually ignore huge amount of talent and skills and ability in our populations due to all kinds of reasons: gender, belief, physical ability, social and economic background. I feel we need to take a much more innovative approach in GHE and change the way we deal with knowledge and stop thinking in the more conventional ways. We need to think about all the other opportunities for creating wealth of the nation and foster the talents of our nations.”

Professor Mauits Van Rooijen

Also Dr Sara Medina, SPI, Portugal, Professor Liu Yun, University of Chinese Academy of Science, Professor Zhang Yichi, Beijing University, and Professor Fang Zhulan, Renmin University among the others also attended the Webinar and engaged in the Q&A sessions.

Dr Sara Medina

At the end of the Webinar, Professor Li-Hua concluded, “This Webinar makes a genuine global event in addressing the global challenges with global innovation solution.”

The next Webinar will be held on 26th March 2021, with the sub-theme of Environmental Protection in alignment of UN’s mission.

Should you have any queries, please contact

Profile of ELITE Innovation College Cambridge (EICC)

ELITE Innovation College Cambridge was born during the pandemic with a mission tolead and push innovation in education and development. ELITE carries impact and significant connotation. We are privileged to educate students from around the global village. ELITE is an acronym of E-Learning of Innovation, Technology and Entrepreneurship within an O2O innovation university in the global higher education. Almost all the universities and colleges are currently delivering courses online based upon the MOOC experiences since the outbreak of Covid-19. Our intention of establishment of ELITE O2O (online and offline) Innovative Education Platform is an exploration of an innovative education pedagogy of integrating the delivery of students learning experiences and education ethos with a global vision embedded in the teaching and learning strategy built into the technological system of O2O innovation university. Our commitment to excellence and innovation makes studying with ELITE Innovation College Cambridge a rewarding experience.Such a learning model demonstrates how various features and objectives of an innovative and entrepreneurial university be created, translated, articulated and achieved. The distinctiveness of this model lies in the unique design of delivery mode that is decided not only with the impact of the virus but also by the nature of knowledge, i.e. explicit knowledge is delivered online while tacit knowledge is transferred and transmitted through face-to-face.

Our college in many respects, is regarded as a globally-connected innovative and entrepreneurial university. With our forward-looking global vision, we are well positioned with strong features in the global higher education in the 21st century.

Contact us for more details:

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